Discover our methodology
Discover our methodology
How do we manage to write for you without others noticing it ?
How do we manage to write for you without others noticing it ?
Our proprietary methodology is unique and validated by our customers over the years. It is based on 30 years of experience in branding, leadership and business processes.
We worked directly for executives as employees and or consultants.
Our three-step approach is the following:
One-time set-up
Personal ambitions, vision, personality, market dynamics, strategic insights are based on our WAY methodology
Monthly content creation
Creation of written content on a regular basis (2-3 times a week)
Monthly performance dashboard
The qualitative and quantitative analysis is prepared and discussed with you. The decision is then made to continue as such or to adapt our strategy based on the KPIs or an unexpected business context.
You weren’t born orators, writers, even with exceptional charisma.
Don’t worry some opinion leaders neither. They just call us.
Concretely, how do we develop your influence?
– Define the tone of voice that matches with you inner personality and your market dynamic
– Address minds AND hearts even for B2B/ innovation/technical domains
– Translate your ideas and values into an effective narrative for impactful communication
– Help executives to speak out ( medias, conferences, all-staff meetings),
– Provide benchmark of other leaders in your domain.
We will provide you with great content to reach your goals and become a social leader through:
Marketing and business seniority
Crossing planned content with on-the-spot reactions
Benefits for your personal branding
